By Editor August 25, 2011 9 Comments

“You have to be run by ideas, not hierarchy. The best ideas have to win, otherwise good people don’t stay” –   Steve Jobs. On his resignation, we remember the technology Czar who showed us how to transcend a company from only a brand into something that we dearly love.


A man who would truly be missed in the marketing world. The show, as they say, must go on but it would never quite be the same. Difficult to imagine an Apple conference without him or his one last thing.


We can just hope that some business leaders do what he has done and get beyond the brand and deliver products that evoke passion. Products that people actually want to own and use.



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